Tracking architecture —
complete and verifiable.

What tracking is, briefly.

A complete server-side tracking architecture connecting every click to real revenue: Meta CAPI, Google Enhanced Conversions, GA4, and sync with Stripe or Shopify as the source of truth.

After iOS 14 and cookie restrictions, platform numbers became distorted. The only reliable solution: data direct from your server, not from a browser.

What we build — layer by layer.

Layer 1 · Meta CAPI

• Sending events directly from server — no browser pixel dependency.
• Event match quality 8+: raising match rate with customer data.
• Deduplication of events between browser and server.

Layer 2 · Google Enhanced Conversions

• Enhanced Conversions for Web and Lead.
• Connecting Google conversions to actual payment data (Stripe).
• Eliminating duplicate conversions between GA4 and Google Ads.

Layer 3 · Unified reporting dashboard

• Unified UTM across all platforms and CRM.
• One dashboard combining Meta + Google + Stripe + GA4.
• ROAS report any CFO can verify without an intermediary.

You can't know what's actually working until you know what's actually hitting your bank. Tracking is the infrastructure for every correct decision.

What you receive — clearly.

Numbers from real accounts.

Pricing & timeline.

Fixed-price project for initial setup. Optional monthly support afterward for platform changes. Contact us for an accurate estimate.

• Initial setup: 7–14 days.
• First accurate report: within 30 days of data.
• Ongoing support: optional month-to-month.